FORT LAUDERDALE, FL – SBC Summit Americas 2026 will introduce an updated networking framework through its SBC Connections program, alongside five ticket options designed to align with different attendee objectives. The changes are intended to provide a more structured and targeted networking experience. The SBC Connections program incorporates both new formats and updates to existing tools to support a range of networking preferences.
“We took a step back and asked ourselves how we could make every conversation at SBC Summit Americas more valuable,” said James Shanahan, CMO at SBC. “SBC Connections is the result. It’s a more thoughtful, structured approach to networking, focused on helping attendees get the most value from their time at the event.”
The event’s official app, SBC Connect, will launch May 5 and will serve as the primary platform for scheduling meetings, accessing attendee lists, and viewing event information such as exhibitor directories, conference sessions, and floor plans. Pre-scheduled meetings will be hosted in a dedicated SBC Connect Lounge during the event.
The SBC Connections program includes several structured networking formats available to Networking, Business, and VIP pass holders. These include speed networking sessions grouped by topic, curated roundtable discussions, interest-based meetups, post-session discussions, and guided exhibition floor tours. The program also incorporates existing meeting functionality, now referred to as “SBC Connect Meets,” allowing eligible participants to arrange meetings in advance.
In addition, two paid networking options will be available for suppliers seeking more targeted engagement. These include a curated meetings program connecting exhibitors and sponsors with pre-qualified buyers, and a private dining event for senior industry participants.
SBC Summit Americas 2026 will also offer five ticket types: Expo, Conference, Networking, Business, and VIP. Each tier provides varying levels of access to the exhibition floor, conference programming, and networking activities.
The event is scheduled for June 9–11, 2026, at the Broward County Convention Center in Fort Lauderdale and is expected to bring together industry professionals from across North and Latin America.