BARCELONA, SPAIN – At ICE 2026, Novomatic will present its latest product lineup in Barcelona, outlining its focus for the coming year. As the largest exhibitor at the Fira Barcelona Gran Via, the Group – together with its subsidiaries and technology partners Novomatic Italia, Novomatic Spain, Novomatic Gaming UK, Öwen Entertainment, Apex, and Ainsworth Gaming Technology – will present a portfolio shaped by performance, player engagement, and future-oriented innovation. The centerpiece of the presentation will be Xtension Link™, accompanied by a range of new multi-feature progressives, as well as a new premium cabinet that is designed to unlock fresh dimensions of immersive play.
Xtension Link will headline Novomatic’s appearance at the show, introducing entirely new game worlds and evolved feature mechanics that broaden the entertainment spectrum across international markets. The Xtension Link brand has become a standout performer in casinos around the world, demonstrating strong and sustainable floor results in a wide range of jurisdictions.
Additionally, Novomatic will unveil a lineup of brand-new multi-feature progressives, each designed to offer distinctive engagement dynamics, compelling bonus features, and lasting floor performance. The development of these game concepts reflects a clear focus: more choice for operators, deeper engagement for players, and sustained results over time.
To accompany this expanded multi-feature offering, Novomatic will present a new premium cabinet that is engineered to enhance the player experience and add to the company’s entertainment portfolio. With an expanded visual stage, updated ergonomics, and enhanced sound, the cabinet is designed to deliver a more immersive gameplay experience on the casino floor. Its design supports the full depth and energy of the Xtension Link universe, enabling operators to create standout entertainment zones with strong visual impact and player appeal.
Beyond cabinets and game content, Novomatic will also highlight its latest advances in electronic table games (ETG). The presentation of the Novo Unity™ Pro platform, with its expanded functionality and flexible configuration options, will demonstrate how operators can combine live, automated, and virtual game formats within a single seamless environment. With new interface experiences and scalable multi-game capabilities, Novo Unity Pro continues to offer a powerful solution for venues that are aiming to diversify their table game offering while maximizing floor efficiency.
For the systems sector, Novomatic presents the Novovision™ Casino Management System, a modular suite of applications built to handle the complexities of modern gaming operations. From biometrically supported cashless gaming and real-time analytics to sophisticated player tracking and loyalty dynamics, Novovision equips operators with tools to run smarter floors and cultivate deeper player engagement.
With their own Booth #2M70 in the iGaming area, Greentube – the digital gaming and entertainment division of Novomatic – will showcase its latest iGaming offerings, perfectly complementing their land-based portfolio. Visitors will be able to access a growing selection of online content, including classic Novomatic titles and proprietary new releases.
At ICE 2026, international operators, partners, and industry stakeholders will have the opportunity to see Novomatic’s newest products and updates. With Xtension Link as the leading theme, alongside an expanded multi-feature game portfolio, the debut of a next-generation premium cabinet, and a strengthened systems and ETG offering, Novomatic will present a comprehensive vision for the future of gaming entertainment. The Novomatic booth will include an appearance by German professional darts player Max Hopp, along with a darts challenge and related prize opportunities for attendees.
“This year’s showcase reflects our continued commitment to meaningful innovation,” said Thomas Schmalzer, VP Global Sales and Product Management, Novomatic AG. “From multi-feature progressives to immersive cabinet design and intelligent system architecture, we are focusing on solutions that deliver sustained value for operators and compelling experiences for players worldwide.”
“ICE Barcelona is a key platform to demonstrate the strength of our localized development and customer-focused approach,” said Bernhard Teuchmann, Managing Director Product and Technology, Novomatic Spain. “We look forward to welcoming our partners and presenting innovations that are aligned with the needs and dynamics of these markets.”
