We asked tribal leaders to discuss the steps their tribes are taking to uphold their long-term cultural and economic resilience, and the key focus areas for their gaming and entertainment enterprises. Here is what President Jon Greendeer had to say…
Jon Greendeer, President
Ho-Chunk Nation
Ho-Chunk Gaming – Black River Falls,
Madison, Nekoosa, Tomah, Wisconsin Dells – Wittenberg, WI
ho-chunkgaming.com / ho-chunknation.com
RESILIENCE: The Ho-Chunk Nation continues to take meaningful steps to ensure the long-term economic and cultural resilience of our community. Our focus remains on diversifying our economic base while protecting and revitalizing our language, culture, and traditional ways of life. We continue to invest in education, workforce development, and small business support to create opportunities that sustain our people and strengthen our sovereignty. Culturally, we remain dedicated to preserving our heritage through language revitalization programs, youth cultural education, and community gatherings that honor our traditions. These efforts ensure that future generations remain connected to who we are as Ho-Chunk people while building a stable foundation for economic self-sufficiency.
GAMING: Our gaming and entertainment enterprises continue to be a cornerstone of our Nation’s economic strength. The current focus for Ho-Chunk Gaming includes enhancing the guest experience through modernization, expansion, and technological upgrades across all properties. We are investing in facility improvements, entertainment offerings, and digital engagement strategies to remain competitive in a changing market. Additionally, sustainability and community impact remain key priorities – we aim to operate responsibly while contributing to the well-being of our Nation and the surrounding communities. These enterprises not only provide jobs and revenue, but also directly support essential services, cultural programs, and long-term growth for our Nation.
