REDDING, CA – Win-River Resort & Casino and Quick Custom Intelligence (QCI) have entered into a partnership to implement QCI’s analytics platform across the property. The system will be used to support operational decisions and improve management of gaming and hospitality functions utilizing QCI’s advanced, AI-driven analytics.
By deploying the QCI Enterprise Platform, Win-River Resort & Casino will gain real-time insights into player behavior, marketing performance, and operational efficiency. The system will empower team members across departments to make data-driven decisions, improve guest engagement, and deliver a more personalized experience.
“This is an exciting step forward for Win-River Resort & Casino,” said Don Hayward, GM of Win-River Resort & Casino. “The QCI Enterprise Platform will enable us to efficiently evaluate multiple sources of gaming data for analysis of operational insights. With these advanced tools, we can enhance player satisfaction, streamline operations, and continue to deliver the exceptional experience our guests have come to expect. Partnering with QCI reinforces our dedication to innovation and operational excellence.”
“We deeply value partnerships built on trust, shared vision, and a passion for progress,” said Andrew Cardno, CTO of QCI. “From the beginning, the Win-River team demonstrated a forward-thinking approach and a genuine commitment to leveraging technology to elevate guest experiences. Together, we are setting a new benchmark for operational intelligence and guest engagement in the region.
