UNCASVILLE, CT – Mohegan Gaming & Entertainment (MGE) has announced the appointment of Christie St. Martin as Vice President, Online Marketing to execute and lead MGE’s iGaming marketing strategy and help direct the organization’s growing marketing team.
“We’re confident that Christie St. Martin’s exceptional background in the digital gaming industry will positively impact our innovative expansion efforts and brand development in the digital frontier,” said Ray Pineault, President and Chief Executive Officer of Mohegan Gaming & Entertainment. “MGE has always focused on providing our customers with cutting-edge technologies and having a strong marketing team is key to creating an unparalleled experience for guests both on property and online.”
In her new role, Martin will be responsible for leading creative marketing strategy to drive guest acquisition, managing products, leading marketing operations for digital gaming products, and growing a CRM team. In this role, she will report to Rich Roberts, President of Mohegan Digital, to implement a global strategy that will support the brand’s ongoing development and drive online influence within the iGaming industry.
Prior to joining MGE, Martin served as the CCO of Queens.gg, a female-led gaming lifestyle company. She also served as the CEO of Gamers.Vote, a nonpartisan, non-profit, pro-democracy organization. With 100+ partners during the election season of 2020, Gamers.Vote reached 48 million U.S. based gamers. Within her past roles, she has developed and implanted content strategies across social, digital and experiential for companies such as J.P. Morgan Chase, Viacom, L’Oréal, Twitch, Comcast Facebook, EA and Wizards of the Coast.
