HOLLYWOOD, FL – Hard Rock International has promoted Morgan Lexis to SVP of Global Sales. In this new role, Lexis will manage global sales for 35 Hard Rock properties, lead global marketing efforts for meetings, incentives, conferences and exhibitions (MICE) and travel industry sales segments (TIS), as well as oversee the development of sales teams and strategies at all new property openings, including the upcoming Hard Rock Hotel & Casino Las Vegas.
“Morgan’s promotion is a reflection of her remarkable contributions to Hard Rock and her proven ability to create exceptional experiences for our guests,” said Jeff Hook, COO of Hard Rock International. “Her expertise in sales operations, combined with her extensive knowledge of our portfolio and tenure in the Las Vegas market, has positioned her to lead our global sales strategy into the future.”
Lexis, a Certified Meeting Professional based in Las Vegas, has more than 20 years of sales experience in the hospitality industry. She has been part of the Hard Rock team for four years, most recently serving as VP of Sales for Hard Rock Hotel & Casino Las Vegas, leading the team focused on promoting and selling the future property across MICE and TIS segments. Prior, she was VP of Sales at The Mirage Hotel & Casino where she led and managed convention & leisure sales, catering, services and luxury experience teams. Lexis previously held sales leadership roles at other notable Las Vegas entities including Luxor Hotel & Casino, Mandalay Bay Resort and Casino, and Bellagio Resort & Casino.
“I’m honored to step into this expanded role and to continue growing alongside such an extraordinary team and brand,” said Lexis. “Hard Rock’s key differentiators set us apart in the meetings and events landscape, and I look forward to sharing that distinctive experience with audiences around the world – driving meaningful growth across our iconic properties, including, of course, the highly anticipated Hard Rock Hotel & Casino Las Vegas.”