Aristocrat To Showcase Land-Based, Online Gaming at ICE London


LONDON, UK – Aristocrat Gaming will display more than 75 games as part of its expansive portfolio of premium, for sale, and for sale link titles at ICE London, taking place February 6-8, 2024.
Anaxi™, Aristocrat’s online real money gaming and customer experience solutions business, will bring customers along the one-player experience while showcasing the latest developments and popular titles including the Buffalo Gold Collection™ and Jackpot Carnival™.

Aristocrat_Jackpot Carnival
Jackpot Carnival

“We are committed to the growth of EMEA and expanding our offerings to our customers; that is why we continue to invest heavily in design and development each year, to create games that help to meet our customers’ needs and player demand,” said Marcel Heutmekers, VP of Sales and Operations in EMEA for Aristocrat Gaming. “We invite all ICE attendees to come experience our industry-leading games, cabinets, and online integrations first-hand to see what’s possible for their floors.”

Leading the display of premium titles is Jackpot Carnival™. Named “Slot of the Year” at the Global Gaming Awards Las Vegas 2023, ICE 2024 marks the game’s European premiere. Housed in the MarsX™ Portrait cabinet, Jackpot Carnival is a festival of fun with innovative gameplay, complete with themed bonus features and free games with multipliers, as well as familiar game titles like Buffalo™ and The Power of 88™.

Other Premium titles to be on display include:

  • Tarzan® Link: City of Gold™ and Palace of Diamonds™, which offer popular mechanics like hold and spin, super hold and spin, and super super hold and spin features with guaranteed cash-on-reels prizes.
  • Where’s the Gold Jackpots™: Buffalo™, Geisha™, and Pompeii™ currently topping the Eilers U.S. charts, these games expand on player-favorite titles with an increase in base game and jackpot multipliers.
  • Dragon Link™: Autumn Moon™, Genghis Khan™, Golden Century™, Happy & Prosperous™, Panda Magic™, and Peace and Long Life™ provide entertainment with every spin as players chase the free spin scatter, wild stacks, and the hold and spin bonus.
  • Super Bowl Link™, the first NFL-themed slot on the MarsX™ Portrait cabinet from the company’s exclusive NFL Slots global license.
Aristocrat_NFL Super Bowl Link
NFL Super Bowl Link

For Sale Links by Aristocrat Gaming continue to gain popularity with operators and players across EMEA, and this year, 100 percent of the game sales titles featured at ICE are link-enabled. New for sale link games on display include Ju Cai Gin Gui™ and Fortune Harmony™ on the MarsX™ Upright, and Lunar Cash™, Reign of Gold™, and Triple Power Link™ on the MarsX Portrait cabinet.

Part of Aristocrat, Anaxi will bring a portfolio of world-class content, technology, and creativity to the iGaming industry. Bridging the player journey from land-based to online, popular Aristocrat titles like Buffalo™, Buffalo Gold™, Buffalo Chief™, Cash Express Luxury Line™ and Jackpot Carnival™ can now be enjoyed in online casinos. With new games and jackpot features, players globally can enjoy the largest suite of game options, all of which will be on display at ICE.