LAS VEGAS, NV – Aristocrat Leisure Limited has acquired Gaming Analytics for an undisclosed sum. The company is a U.S.-based provider of AI-powered tools for real-time player analytics, slot optimization, and marketing automation, designed to operate alongside traditional casino management systems. Gaming Analytics offers a scalable technology platform with a customer-facing interface intended to help casino operators engage more effectively with players.
The strategic acquisition will enhance Aristocrat’s capabilities for platform operations, particularly by providing operators with real-time data collection, analytics, and personalized player engagement across land-based operations.
Gaming Analytics CEO Kiran Brahmandam and more than 30 team members across the U.S., Spain, India, and Canada have joined Aristocrat as part of the acquisition. Brahmandam has taken on the role of Managing Director, Gaming Analytics at Aristocrat, and the company will continue supporting its existing customers and solutions.
