TAMPA, FL – Seminole Hard Rock Hotel & Casino Tampa has appointed Andy Matheis as SVP of Marketing, where he will lead the property’s marketing team and oversee strategic initiatives to strengthen the brand, enhance guest engagement, and drive continued growth.
Matheis joins Seminole Hard Rock Tampa with nearly 20 years of gaming and hospitality marketing experience. Most recently, he served as SVP and Regional Chief Marketing Officer for Caesars Entertainment, overseeing integrated marketing efforts across the company’s eight Las Vegas resort properties. In that role, he refined brand positioning, strengthened customer engagement, and delivered measurable business results in one of the world’s most competitive gaming and entertainment markets.
Throughout his career with Caesars Entertainment, Matheis built a reputation for combining strategic discipline with creative innovation, leading high-performing teams, developing differentiated campaigns, and elevating guest experiences across local, regional, and destination markets.